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Media Coach Ellen A. Kaye Coaches
Clients to appear on ABC
TV’s “The View”
with Barbara Walters
Media and image coach, Ellen A. Kaye coaches another celebrity to TV
stardom. Kaye was in New York to coach Larry James, celebrated author of Love
Notes for Lovers for his
appearance on the hot ABC
television show, The View.
Ellen A, Kaye is a world class authority on
excellent presentation and powerful leadership skills. Kaye is the author of the best selling
book, Maximize Your Presentation
Skills: How to Speak, Look and Act on Your Way to the Top. She is
President and Founder of Perfect Presentation® a multi-facetted coaching and
consulting firm headquartered in Scottsdale, Arizona.
The award winning show was hosted by veteran broadcaster Barbara Walters, Meredith Viera, Joy Behar and Star Jones. When asked how James, a celebrity in his own right,
felt about Kaye’s coaching, he was all gratitude.
“In preparation for my interview with Barbara Walters on ABC’s The View, Ellen’s
expertise, both on and off the set, was a lifesaver. I can’t thank her
enough.” Kaye coached James on media training, image and
voice.
Researching Your Audience is Essential
“Before doing any kind of
presentation” says Kaye,
“whether on TV or in person, it is critical to do research on your audience.”
In this particular case, Kaye probed the shows producers and author James about the demographics of their
audience. (Please See Sidebar Below).
Kaye on Creating Your
Most Powerful, Polished Image
Knowing the audience to appeal to, Kaye advised James of the perfect wardrobe to make
him look authoritative but not intimidating. Since James’ complexion is pale and his hair
is gray, Kaye advised him to wear a dark blue
suit, a pink shirt with a red tie and matching pocket square.
Why? A dark blue suit commands
respect and shows physical presence. A pink shirt because Kaye wanted James to appear strong but sensitive.
Pink is the color of compassion. While it may be too feminine for a straight
business man, James needed to “approachable.” And the tie? Red is a power color. The tie
and pocket square are some of the few places a man can enjoy a little pizzazz
in his usually conservative wardrobe.
What Went Wrong?
Although Kaye coached and directed James through a rehearsal prior to the
show, once the cameras started rolling , the reality
of a “live broadcast” to millions of viewers set in.
No doubt, the situation is overwhelming, In this case, James was so nervous, his throat closed
down. His became almost inaudible. He did not “cheat” enough toward camera.
(“Cheating” means moving your head or body unnaturally toward the camera,
instead of looking directly into someone’s eyes as you would in real life.) James also inadvertently missed a great
lead-in to reference his website and book. Many more opportunities were lost,
unwittingly neglected.
More Critical Reasons to Have Kaye On-the-Set
Lucky for Kaye and James. Queen Latifah, the special guest scheduled to
appear right after the break, failed to appear. This gave Kaye a golden opportunity to give James some on-the-set coaching, which
everyone, even professional actors, sorely need.
Kaye was full of solid suggestions to
make James look and sound more professional.
“Look at Barbara but speaks to the back of
the house. Project your voice. Open your mouth wide when you speak. Stop
mumbling. The audience can’t hear or understand you. ‘Cheat’ more. Don't
worry. It never feels natural but, who cares? It looks great on camera. Sit up
straighter. Sit on the back hemline of your suit jacket so it doesn’t ride up
and bunch at the neck.”
Everyone Gets Coaching
“There’s no question, even the most
proficient actors have their hands full with a live interview” explains Coach Kaye. “That’s why they all get
coaching. Yes, that’s right. These days, everyone gets personal coaching. It
is fool-hardy to risk a career because you neglected  to get some coaching.”
Where Have You Seen Kaye?
What makes Kaye so credible as a coach? A
professionally trained actress and model, Kaye worked at the top of her craft for
years in both New York City and Los Angeles. Anyone over ten years old has
seen Kaye in hundreds of television
commercials and in print. With her winning smile, Kaye has been on our
kitchen tables on Nabisco’s Toasted Wheat and Raisins
Cereal box, helping
us with baby on Johnson & Johnson Baby Wipes boxes
and enjoying Yoplait Yogurt in the New York Times,
only three of the hundreds of jobs Kaye modeled for.
.Kaye Knows Her Job is to Make You Look Good
Kaye keeps her high profile clients
cooing because she knows how to translate her extensive knowledge and expertise
into superb coaching for their specific needs. Kaye gives her clients the best advice
they could ever get because she knows what it takes to be in the spotlight
under pressure and maintain a polished image.
Does it work? Can Kaye translate her experiences into
client’s success? Kaye’s
Clients include Fortune 500 companies, sales and marketing professionals,
entrepreneurs, engineers, experts in all industries, professional speakers
and bean counters to name just a few.
The Proof is in the Pudding
Kaye’s clients get the raises and
bonuses they want. They earn partnerships in law firms and book adoptions in
publishing. Her authors, like James, sell books. Within hours, James got over one thousand phone calls
and email hits.
It’s a
win-win. “My satisfaction comes from collaborating with clients to help them
surpass their goals and achieve their dreams” shares Kaye, Sounds like Kaye helped James do just that. “I really thank Ellen for being there for me. In fact,
words cannot express how much I appreciate her. I highly recommend Kaye to anyone who is even considering
speaking to the public or going on TV.”
______________________________________________________
If you want to be super successful,
don't dare take your next step without
coaching from Media and Image Coach Ellen A. Kaye. You can reach Kaye at www.ellenkaye.com and email her at ellen@ellenkaye.com
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